PRIVACY POLICY
Updated: 01/06/26
1. Introduction
Wild Welsh Treehouses Ltd ("we", "our", "us") is committed to protecting and respecting your privacy.This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, make an enquiry, book a stay, subscribe to our marketing communications, or otherwise interact with us.We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable privacy legislation.
2. Who We Are
Wild Welsh Treehouses Ltd. Address: Moelgolomen, Talybont, Ceredigion, SY24 5DW If you have any questions regarding this Privacy Policy or how we process your personal information, please contact us using the details above.
3. Information We Collect
Information You Provide Directly
We may collect and process the following information:Name,Postal address,Email address,Telephone number,Booking details,Guest names,Information submitted through enquiry forms,Information provided when contacting us,Special requests relating to your stay.
Where guests choose to provide it, we may collect information about dietary requirements, food intolerances, allergies and dietary preferences in order to provide appropriate welcome hampers or other hospitality services during a stay.We only collect this information where it is relevant to the services we provide and where it has been voluntarily supplied by the guest.
Booking and Payment Information
When you make a booking, we may collect:Guest names, Arrival and departure dates, Booking preferences, Transaction information. Payment card details are generally processed by our third-party payment providers and are not stored by us unless specifically stated.
Information Collected Automatically
When you use our website, we may automatically collect: IP address, Browser type and version, Device information,Pages visited, Time spent on pages, Referring websitesCookie data
4. How We Use Your Information
We use your personal information to: Respond to enquiries,Process and manage bookings, Provide customer support, Communicate important booking information, Provide welcome hampers or hospitality services where requested. Accommodate dietary requirements and preferences. Improve our services and website. Maintain business records. Meet legal and regulatory obligations. Detect fraud or misuse of our services. Send marketing communications where permitted by law.
How We Use Dietary Information
5. Lawful Bases for Processing
Under UK GDPR, we rely on one or more of the following lawful bases:
Contract
Processing necessary to fulfil a booking or provide services you have requested.
Legitimate Interests
Processing necessary for: Running and improving our businessWebsite administration, Customer service, Security and fraud prevention. We ensure that our legitimate interests do not override your rights and freedoms.
Legal Obligation
Where processing is necessary to comply with legal requirements.
Consent
Where required by law, such as certain marketing communications and non-essential cookies.You may withdraw your consent at any time.
6. Marketing Communications
We may use Mailchimp as our email marketing platform. If you subscribe to our newsletter, request marketing information or otherwise consent to receive marketing communications, your name and email address may be stored and processed through Mailchimp. We may use Mailchimp to: Send newsletters, Notify you of special offers, Share updates about Wild Welsh Treehouses Ltd. Measure engagement with marketing emails. You may unsubscribe from marketing communications at any time by clicking the unsubscribe link contained in any marketing email or by contacting us directly. We will only send marketing communications where we have a lawful basis to do so.
7. Cookies and Analytics
Our website uses cookies and similar technologies to improve functionality, analyse website performance and enhance the user experience. Cookies may be used to: Enable essential website functions, Remember your preferences, Monitor website performance, Analyse visitor behaviour and website traffic, Improve our website and services. We use Google Analytics to help us understand how visitors use our website. Google Analytics collects information such as pages visited, time spent on the website, device type, browser information and approximate geographic location. This information is generally aggregated and does not directly identify individual users. Google Analytics may use cookies and similar technologies to collect information about your use of our website.You can control cookies through your browser settings and, where applicable, through our cookie consent banner. Non-essential cookies will only be used where required consent has been obtained.
8. Booking Services and Payments
InnStyle Booking System
We use InnStyle as our online booking and property management system. When you make an enquiry or booking through our website, personal information including your name, contact details, booking dates, guest information and booking preferences may be processed by InnStyle on our behalf.
Stripe Payments
We use Stripe to securely process online payments.When making a payment, your payment information is collected and processed directly by Stripe. We do not store your full payment card details on our systems. Stripe may collect information including: Name, Billing address, Email address, Payment card details, Transaction information.
9. Sharing Your Information
We may share personal information with trusted third-party service providers where necessary for the operation of our business, including:InnStyle (online booking management); Stripe (payment processing); Mailchimp (email marketing); Google Analytics (website analytics); Website hosting and IT service providers; Professional advisers, accountants and insurers; Government authorities, regulators or law enforcement agencies where required by law. We require all third-party providers to respect the security of your personal information and to process it in accordance with applicable data protection laws. We do not sell your personal information to third parties.
10. International Transfers
Some of our service providers, including Mailchimp, Stripe and Google, may process personal information outside the United Kingdom. Where personal data is transferred internationally, we ensure that appropriate safeguards are in place in accordance with UK GDPR requirements.
11. Data Security
We implement appropriate technical and organisational measures to protect personal information against: Unauthorised access; Loss; Misuse; Alteration ;Disclosure. However, no internet transmission can be guaranteed to be completely secure.
12. Data Retention
We retain personal information only for as long as necessary for the purposes for which it was collected.Typically: Booking records may be retained for up to 7 years to comply with tax and accounting obligations. Marketing subscription records will be retained until you unsubscribe or withdraw consent. Analytics data is retained in accordance with our Google Analytics settings. Where legal obligations require longer retention periods, we will retain information for the period required by law.
13. Your Rights
Under UK GDPR you may have the right to: Access your personal information; Correct inaccurate information; Request deletion of your information; Restrict processing; Object to processing; Request transfer of your information; Withdraw consent where applicable. Requests can be made using the contact details provided above. We may ask for proof of identity before responding.
14. Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. Please review their privacy policies separately.
16. Children's Privacy
Our accommodation and services may be used by families travelling with children. However, bookings must be made by a person aged 18 or over. We do not knowingly collect personal information directly from children except where such information is provided by a parent, guardian or lead guest as part of a booking or stay. Any personal information relating to children will be processed only where necessary for the provision of our services and in accordance with applicable data protection laws.
17. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page together with the updated effective date.